Welcome to VIP!
Welcome to Music Midtown Festival! We're so excited to open the gates of Piedmont Park in Atlanta GA, for an amazing weekend of live music and fun! Your VIP perks will help you make the most of your weekend with relaxed seating, a private bar and more!
We’ve compiled this guide to help you take full advantage of everything VIP has to offer. We’ve also included essential info on our general festival details. Be sure to share this with everyone in your group so all are in-the-know. And if there is anything we left off, please email info@musicmidtown.com with questions. We can’t wait to see you!
BEFORE THE FESTIVAL
Health & Safety
1. Bring your Festival Wristband
2. Please also remember our updated bag policy– CLEAR BAGS ONLY – and No liquids are allowed to be brought into Music Midtown.
How to Dress & What to Bring
Dress for comfort and be sure to check the weather forecast before you head out the door. The festival grounds are a combination of paved surfaces, gravel and grass, so choose your footwear accordingly. We recommend a hat and sunglasses, but if you forget anything, the Festival Store has lots of great merchandise offerings!
Review this link to be sure you are in compliance with our bag policy and to see what items are allowed and prohibited.
VIP Wristbands
Will Call
If your wristbands were not mailed to you and are at Will Call, you can pick them up at the Festival Box Office. A government-issued ID is required to verify your order and pick up tickets.
Wristband Activation
Wristband activation ensures a smooth process when entering the festival each day and allows you to add emergency contact information to your wristband. All you need to do is enter your wristband ID number (located on the inside of your wristband) and contact info to activate.
GETTING IN THE FESTIVAL
Music Midtown Festival Hours:
Friday, September 15th: 5PM
Saturday, September 16th: 12PM
Sunday, September 17th: 11AM
Parking, Rideshare and Travel Information
AT THE FESTIVAL
Main VIP
The dedicated Main VIP Entry is located at 10th Street and Charles Allen. In addition, at each of the other three entrances there will be dedicated VIP lanes to expedite your entry. The VIP area is located on top of the hill across from Main Stage on Charles Allen. Your VIP area will include:
- VIP Deck – An elevated seating deck with multiple tiers for prime viewing of both our Main Stage and Gopuff Great Southeast Music Hall Stage
- Front-of-Stage Viewing Areas at all 4 stages provide unobstructed views of your favorite performances from the best vantage points
- VIP Bar — Never go thirsty with the complimentary beer, wine, and non-alcoholic choices. Cocktails and liquors will be available to purchase
- VIP Food - Indulge in complimentary food concessions available from Moe's Southwest Grill and Shake Shack exclusively in the VIP areas, offering local culinary experiences curated for just VIP guests
- Concierge — Our friendly hosts are on hand throughout the festival to answer questions and help with any wristband issues
- Access to private air-conditioned restrooms, providing a sanctuary of freshness
Viewing Areas
Your VIP ticket gives you access to some sweet viewing areas. Please note that while viewing areas are ample, they are subject to capacity and available on a first-come, first-served basis. Each viewing area does have a private bar and an air-conditioned restroom.
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VENMO Stage
Front-of-stage – a designated area near the front of the stage on the LEFT if looking at stage. -
Gopuff Great Southeast Music Hall Stage
Front-of-stage – a designated area near the front of the stage on the RIGHT if looking at stage. -
Gala Music presenting the Cotton Club Stage
Front-of-stage – a designated area near the front of the stage on the LEFT if looking at stage. -
IHG® Hotels & Resorts Stage
Front-of-stage – a designated area near the front of the stage on the RIGHT if looking at stage.
The Extras
As if all of the above isn’t enough, we also have these fun additions for you:
- Dedicated Merch booth inside the VIP Lounge area
- Exclusive VIP sponsors also located inside the VIP Lounge area